Profit.co
Profit.co screenshots
Who it fits
- Tool type
- Dedicated OKR tool
- OKR experience fit
- Advanced / at scale
- Team size
- Enterprise
Pricing
- Free plan
- Not disclosed
- Free trial
- Not disclosed
- Price band (per user/mo at 25 users)
- Quote only
- Pricing model
- Quote only
- Pricing transparency
- ★★★★★
- Monthly billing
- Not disclosed
No public pricing: moved to contact-sales.
Product & integrations
- Slack
- Yes
- MS Teams
- Yes
- Jira
- Yes
- API
- Included
- Native integrations
- About 100+ claimed, including Salesforce, Workday, Zapier
- Mobile app
- Native app
- AI maturity
- ★★★★★
Athena AI plus agents for authoring and quality checks; proactive assistance rather than verified autonomous action.
Security & compliance
- SSO
- Included in all plans
- EU data hosting
- Yes, standard
- SOC 2
- Certified
- ISO 27001
- Certified
Company & reviews
- Company HQ
- United States
- Vendor stability
- ★★★★★
- Ownership
- Independent
- G2 score
- 4.7 (494 reviews)
Bootstrapped, 150-250 staff, stable and growing.
Compared with OKRnest
- The opposite end of the dedicated-OKR spectrum: enterprise breadth and compliance versus OKRnest's team-first simplicity.
- Profit.co fits compliance-heavy organizations cascading strategy top-down; a 3-10 person team new to OKRs gets value from OKRnest the same afternoon without a sales call.
Solution overview
Profit.co is the heavyweight of the dedicated category: a bootstrapped US company of 150-250 staff whose platform spans OKRs, performance management, tasks and projects with ~100+ integrations and AI agents for authoring, monitoring and reporting. It carries the strongest compliance stack among dedicated tools (SOC 2, ISO 27001, HIPAA) and lets customers choose their hosting region, including the EU.
Momentum is healthy (4.7 on G2 across ~494 reviews) and vendor stability is strong. The trade-off is a full enterprise motion: pricing has moved to contact-sales and onboarding is heavier.
Fits compliance-driven large organizations cascading strategy top-down.
Strengths
- Broadest dedicated-OKR suite: OKRs plus performance, tasks and projects, ~100+ claimed integrations and AI agents for authoring, quality and monitoring.
- Strongest compliance stack in the dedicated category (SOC 2, ISO 27001, HIPAA), selectable hosting region including EU, and a stable, growing company of 150-250 staff founded in 2018.
Weaknesses
- Pricing has moved fully to contact-sales, and the breadth brings enterprise-grade complexity and onboarding weight.
- The check-in rhythm is supported but not the focus, and SSO-everywhere signals an enterprise sales motion rather than self-serve.
What customers say
Recent reviews are strongly positive, emphasizing ease of use, smooth implementation and the sheer number of features. The support and development teams get standout praise for responsiveness, with users noting UI improvements shipped quickly based on feedback.
The main critical thread is that the interface can feel overwhelming or oversized for OKR newcomers, and check-in customization is more limited than some would like. Overall a picture of a deep product with a strong service culture around it.
How they position themselves
“Turn Strategy into Measurable Results.”
An all-in-one strategy execution platform for organizations of larger size from a wider range of industries, cascading from board to individual contributor, powered by AI agents.
Sources
Every data point above was checked against a primary source, last verified 2026-07-19.
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